Kindwitwi village has a small rest-house and campsite. This represents one of the relatively few opportunities that the village has for income generation as most other activities within the village are at subsistence level. At the moment, however, the rest-house/campsite brings in very little money except on rare occasions when there is a group visit e.g. from IST or from a group abroad.
The village development association are looking for someone who can produce a marketing plan for the rest-house/campsite. This would probably include:
- Some analysis of the potential target market
- Ideas of any changes that should be made to the rest-house/campsite itself – how can it and the village be made more attractive as a destination?
- An advertising leaflet, with ideas of where and how to distribute
- Other ideas of how to market the rest-house/campsite.
For more info, check here.
Interested? Contact Ms G for more details.